Yahoo and AOL are talking merger: two weak companies, hoping that the sum of the parts is greater than the whole. And they could be right, with the enhanced advertising capability. I was one of the original AOL users–in fact my password is only four digits–which tells you how long ago that is. A colleague ribbed me mercilessly when I switched to other email addresses/hosts, saying Steve Case would be personally disappointed.
It’s sad to see Yahoo is too great a challenge for Carol Bartz to turn around. They probably need to make radical Bet-the-Farm bets, which is always difficult for management and the board to stomach. . . Better off dead or alive?